PAY-PER-CLICK SEARCH ENGINE MARKETING PROGRAM
Search Engine Advertising is also known as Pay-Per-Click (PPC) Advertising. Google, Yahoo, MSN, and other search engines use an auction-based system forbidding the most searched ‘keywords’ that people research on the Internet. Bids range from .10 cents per click to sometimes costing over a $1.00 per click depending on page position and competition in your industry. If you don’t know what you are doing, you could easily waste your time, money and have little to show.
Professionals – like Vantage Media Marketing, best handle Search Engine Advertising management. We will begin by defining your specific project goals to make sure you have a successful consumer offer that converts into sign-ups or registrations.
Then we install tracking tools to measure each click through, this helps test various offers for maximum Return-On-Investment (ROI). Our keyword research will include the best keywords – that result in successful conversions on search sites such as Google, Yahoo, MSN and Yellow Page sites like Superpages.com.
When a new business prospect clicks on your ad we begin to track precisely how the consumer explores your landing page or creative offer. You can see first-hand which products or services are attracting attention and traffic. Vantage Media Marketing then monitors conversions that have clicked on your ad. Did they contacted you by email, print your e-coupon or call you on the telephone.
We have put together everything in one-stop management. Our service is simple, affordable and comprehensive. Our service includes campaign setup, monthly management, conversion tracking, account reporting, and monthly consultation services.